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A journey is not always predestined although a goal is vaguely in the mind. Such was the case when Royal Dry Fruits Pvt. Ltd. was established in the year 2000 as a Gourmet retail outlet- Store Royal Dry Fruits Pvt. Ltd., at Hill Road Bandra location. This initial venture catered to the requirements of high end customers. So huge was the success that by the year 2002, Royal Dry Fruits Pvt. Ltd. was equipped enough to start importing.

The recent addition to Royal Dry Fruits Pvt. Ltd. is the introduction of Rostaa in 2011, the latest premier flagship brand of Royal Dry Fruits Pvt. Ltd. The start off was made first with dry fruits and then venturing into other products like peanut butter, olives etc. Dry fruits were preferred as the company management has a family background of being in this business for over 3 decades. More other introductions and novel items will be presented in the market in very near future under Rostaa.

Starting very young has its own benefits as the success is accomplished very early in life. Mr. Sameer Lalani, the current Managing Director of the company too got engaged in entrepreneurship at the very young age of 22 years. Rostaa, the recent addition to the company profile is his brain child. He is the man who is behind the planning, marketing and execution of all the various company tasks. Belonging to a family who are in the business of dry fruits since last 3 decades, he has keen knowledge about these products and hence dry fruits were first chosen for marketing under Rostaa. A well travelled man and his is a multifaceted persona with expertise in importing, exporting, distribution and work execution.

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